Topics


Centering Teams in Practice

How to Build
a Board of Directors
That Actually Helps

BY CUSTOMIZING YOUR BOARD TO YOUR ORGANIZATION’S NEEDS, YOU
CAN AVOID COMMON PITFALLS
AND MAXIMIZE SUPPORT

Logistically, it made sense to start out with a simple board made up of our leadership team—we didn’t have a lot of time to incorporate our organization and knew we wanted to take the time to build a Board of Directors with thought, intention, and team input. In the interim, we assembled an amazing Advisory Board that served as thought leaders and advisors for our first year. After that, we were ready to bring on external board members to replace our leadership team. Here’s what we did.


How to Build a Board of Directors That Actually Helps

ESTABLISH THE
BOARD’S ROLE

Boards of Directors are often given the unilateral authority to control an organization, but there is actually a lot more flexibility to determine a board’s responsibilities than you might think. 

As a worker-led newsroom, it was important for our staff to retain the power to participate in decisions that impact their work and their lives. There are some great resources out there from organizations like the Sustainable Economies Law Center and Resist to guide this sort of approach.

We started off by asking two key questions:

Based on our team’s input, we determined that our board should function to:

  • Grow a newsroom that serves as a counternarrative force to legacy media, which prioritizes coverage that supports an expansion of the U.S. criminal legal system.
  • Help establish The Appeal as a model for worker-led newsrooms dedicated to collaborative decision-making and equitable organization building. 
  • Offer support with fundraising and development.

We also determined that we would seek board members who fill the following roles:


How to Build a Board of Directors That Actually Helps

DETERMINE THE
BOARD’S POWERS

While board members are legally required to retain their fiduciary duties of care (pay attention to the organization’s activities and operations) and loyalty (act in the best interest of the organization), there is otherwise a lot of room to determine and delegate the board’s responsibilities.

First, it’s helpful to review a typical board’s powers and responsibilities, such as: 

  • Vision Setting
  • Strategic Development and Planning 
  • Policy Setting
  • Raising Funds
  • Financial Planning
  • Practices for Legal and Ethical Integrity
  • Hiring and Firing 

Then, ask your team how they feel about this list and what they would change. We asked three key questions:

Following a team discussion, we developed the Board Decision Matrix that exists in our bylaws and established these expectations for our board members:





How to Build a Board of Directors That Actually Helps

FIGURE OUT
THE DETAILS

As unglamorous as they are, board logistics are important to figure out before you begin recruiting members. When it comes time to start building your board, you will likely want to focus on:

The first question is important for the organization: In order to put together a recruitment list, you need a sense of how many people you envision on the board. What is the balance between putting too much pressure on a small group and inviting too much chaos from a big group? You might want to consider how many staff you have currently and expect to have over the next board term so there’s not a significant imbalance (i.e. avoid having way more board members than you’ll ever have on staff).

We ultimately decided on no less than seven and no more than 13 members, which gave us a lot of wiggle room to allow the board to evolve depending on The Appeal’s needs.

The second two questions are important to candidates: these are basic questions potential members will ask about what kind of commitment they might be making. 

When it came to board terms, we again wanted to leave room to reassess our needs at a later point. We decided on two-year terms but left the number of terms a board member could serve open-ended. On board meetings, we determined that the board would meet once a month for the first year and then quarterly after that. This gave us room to develop a rapport with our board members and time to figure out the best way to work with them.


How to Build a Board of Directors That Actually Helps

Decide who should
be on your board
and ask them

Once you’ve answered the big questions about how your Board of Directors will function within your newsroom’s structure, what members will bring to the table, and the powers they will hold, you can begin the exciting process of figuring out who you want to recruit to your board. 

We knew we wanted the three people on our Board of Advisors to transition to our Board of Directors, so we had an excellent starting point. Then, using the board roles we established as a guide, we hosted a team brainstorm. 

It was important to us to make room for ideal candidates and not be constrained by who we thought would say yes—this helped us work through other factors, like who would show up, who would collaborate well with other members and our team (dynamics are very important to a functioning board!), and who would champion our work. It was also important to consider the diversity of identity, experience, and expertise we were looking for. 

From this “dream big list,” start whittling down the names using these sorts of factors and begin designing your dream board and your recruitment strategy.

When it came time to begin recruiting, we assembled everything we’ve shared here into a Board Overview document (basically, a job description) that we could share with potential members we were reaching out to. If someone on our team or Board of Advisors had a relationship with a candidate, they did the outreach. 

When you start reaching out, set aside time to chat with each person (maybe several times if needed), making sure to express your appreciation for their work and answer any questions they have. It’s a time-intensive process, but is invaluable in setting your news organization up for success.

Fortunately, everyone we asked said yes! In November 2022, we officially announced our inaugural Board of Directors. It’s important to note that we did not onboard the maximum number of board members we designated, leaving room to add people we felt brought critical skills later on. In September 2023, we added two more incredible advocates and allies to our board.


How to Build a Board of Directors That Actually Helps

Onboard your board

With confirmed yeses, it’s time to return to logistics and figure out what you need for onboarding. This is not just a matter of what is legally required, but also a critical time to ensure everyone is on the same page about your organization and that candidates know what this commitment requires.

To make it easy for our members, we assembled one central Google Doc that served as an all-encompassing checklist (with hyperlinks!):

Inevitably, you might need to do some chasing down to get everything you need from your new board members, but creating your own checklist of what you have received back from each person makes it easy to keep track of what is missing.


How to Build a Board of Directors That Actually Helps

Engage!

After all the hard work you put into assembling the right board for your organization, you now get to start benefiting from their guidance and expertise. 

Board meetings go by quickly, so to make the most of your time together, here are a few things you can do to prepare:




It may take a while to figure out how to make the most of meetings and engage your board in a productive and helpful way.

Give yourself and your board time to get to know each other and grow together.


Our organization is stronger 
because of, not in spite of, 
our Board of Directors. 


Centering Teams in Practice

How to Build
a Board of Directors
That Actually Helps

ACTIONABLE RESOURCE #1


Centering Teams in Practice

Building Newsrooms That SPUR Impact
and Support Journalists


The Appeal is a nonprofit news organization dedicated to exposing the harms of the criminal legal system, equipping readers with the information they need to make change, and elevating solutions that emerge from communities most impacted by policing, jails, and prisons.

In a country where nearly half of all American adults have had an immediate family member incarcerated, we are committed to sharing untold stories of incarcerated people, holding power to account, and examining alternatives to the criminal legal system.

As one of the first worker-led, nonprofit news organizations in the country, The Appeal is partnering with RJI to provide deeper insights on how to center care and collaboration in all types of organizations. This toolkit goes behind the scenes, offering practical tools and guidance for transforming newsrooms in both big and small ways.

Learn More About Us ⟶